MicroStrategy Expands Bitcoin Holdings with $37.2 Million Investment Preceding Bitcoin Halving

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The technology firm MicroStrategy continues its active pursuit of its Bitcoin strategy.

MicroStrategy has commenced the year by acquiring an additional batch of Bitcoin (BTC), as confirmed by the software company. In January, MicroStrategy’s CEO, Saylor, shared on X (formerly Twitter) that the company purchased 850 BTC at a cost of $37.5 million. This latest acquisition was officially disclosed during the company’s fourth-quarter earnings presentation for 2023.

As of now, MicroStrategy possesses a total of 190,000 BTC, equivalent to $8.2 billion based on current market prices. The Tyson, Virginia-based company, specializing in data analytics software, had previously disclosed a significant Bitcoin purchase of 14,620 BTC for around $616 million at the end of the preceding year.

MicroStrategy initiated its venture into BTC in August 2020, with Saylor highlighting the goal of providing shareholders with enhanced returns amid substantial available cash. Saylor emphasized BTC’s status as a secure long-term investment and a hedge against inflation. Over time, he has characterized the leading cryptocurrency as “digital gold” and a “bank in cyberspace.”

Since MicroStrategy’s commencement of cryptocurrency acquisitions, the company’s stock has surged by 240% in line with its BTC strategy.

Saylor remains optimistic about the future price of BTC, particularly in anticipation of the upcoming halving event scheduled for April. During this event, the rewards for miners, who play a crucial role in maintaining the network and generating BTC, will be halved. Analysts suggest that this reduction in supply will contribute to increased scarcity, potentially driving up the cryptocurrency’s value.

Saylor has consistently expressed to the media that he expects the BTC price to rise following the halving, drawing parallels to historical trends where BTC prices increased after previous halving events.

MicroStrategy currently holds the position as the largest public holder of BTC.

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